To re-launch the brand we brought back Jack, his two most popular menu items….and also his most famous former employee.

The campaign had broadcast, social films, a stunt and even a comic book which quickly sold out and resurfaced on ebay.

Coors Banquet was founded over 140 years ago in Golden, Colorado by a man who dared to go his own way. That’s how Coors Banquet began, and what it still stands for today. Brewed for those with a fierce independence and the desire to carry on the everlasting spirit and freedom of the West.

When Jack in the Box decided to expand into Utah, we wanted to make it as memorable and newsworthy as possible. So we hid little ‘Jack heads’ all around town, then waited for them to come to us…because it was a coupon.

Some generations are remembered for what they start, others are known for what they end. 

This campaign to end smoking launched during the VMA's, and about 60 of us were standing by, ready to respond when it did. Here's what ran during the broadcast, a video of our social response, and how we followed it up. 

In the 4 years since it's launch, the teen smoking rate has decreased 1% annually, dropping from 10% to 6%. 

Insurance protects you from something you hope never happens. But as gun violence rises, how soon before we start insuring ourselves from the inevitable?

In this campaign for the Mayor’s Youth Council to End Gun Violence, we created a fake insurance company to bring attention to the epidemic, then gave people the tools to create positive change.

We started with posters around LA, driving people to call our insurance hotline and visit our website. Instead of insurance, the hotline informed callers about the threat of gun violence and how they could take action.

Two weeks later, we replaced the posters with our campaign called #LouderThanGuns. This campaign gave the students and people of LA, individual ways to help put an end to gun violence.

We also created short documentaries about local students to help spread the message to social media.

While most sports brands celebrate the win, Under Armour has always championed the work.

Messenger had been around forever, never having a brand campaign establish who they were or what they stood for.

So we turned an insight about Gen Z and how they use Messenger, into their first brand campaign.

The ‘That Close’ platform uses Messenger features like “Watch Together” to show what life is like among your closest friends. All the things that happen when you let your guard down, are your most vulnerable and let your friends see your truest self.

The biggest sporting event in the world is the Olympics. And since 1988, it’s always been on NBC.

Science may heal the body, but it’s magic that heals the soul.

For years, Disney has quietly dedicated themselves to bringing a little more magic into Children’s Hospitals across the country.

From interactive displays, themed-gowns, multi-media displays and specially-trained staff, the purpose of Disney’s “Team of Heroes,” is to bring a little more joy to the children who need it most.

To launch new Almond Breeze Extra Creamy, we tapped into people’s existing love of Almond Breeze to create a contest on TikTok, where the winning song about Extra Creamy would win a trip to LA to record their song and shoot a video with Phillip R Lopez.

Like 'em or not, Starbucks does some pretty epic shit. Like covering the cost of college tuition for their baristas. No strings attached.

In 2017 we went across the country meeting baristas who are a part of the Starbucks College Achievement Program, to see what the program meant to them. 

In 2017, Coors Light wanted to create their own version of a rewards app. But instead of a bunch of lame prizes like t-shirts and hats, they wanted more cool shit and experiences like sideline tickets to college football games.

ESPN College Gameday's Kirk Herbstreit kicked off the launch of the program and the campaign by showing all the places the Coors Light XP app could get you.

Vanish Mode is the latest Messenger feature that enables you to have messages disappear after they’ve been read.

This mobile-first launch on Instagram and Facebook focused on all the temporary things you don’t necessarily want lasting forever.

Why did Carl's Jr. decide to put a Philly Cheesesteak on top of a burger? Beats me. 

But what it does mean, is that you can finally get a real Philly Cheesesteak, without ever having to go to Philly. Which is good news for someone who's not welcome back in the city of Brotherly Love.  

When Disney released The Mandalorian, the world went crazy for a lovable, unexpected new character with big ears, soft eyes and a charming childish curiosity. Overnight, it became a cultural phenomenon.

The only problem was, no one knew the character’s name. As a result, hashtags like #babyyoda and #thechild began trending.

Disney wanted to capture the excitement for this beloved new character online, so we came up with a singular hashtag that was all-new, equally lovable, and one that everyone could get behind.

Without ever revealing the actual name of the character, the internet ‘adopted’ our new #, allowing us to consolidate the Mandalorian fandom under a single hashtag.

Why do hundreds of dogs still die every year trapped in hot cars?

It’s completely preventable.

People need to know that on a 90° day, the inside of a car can reach 109° in minutes. So on the hottest day of the year, we reminded them in a very public way.

Just like the roadside memorials people leave for loved ones killed in car accidents, we chose several parking lots around the city to memorialize the dogs killed inside them.

Below is the message people saw.

To launch Call of Duty: Black Ops III, we partnered with Carl’s Jr. to re-imagine one of the most cherished objects in the Call of Duty world; the care package.

We re-named it the “Ultimate Care Package” and designed the packaging to resemble the actual object in the game.

We also created a sweepstakes that let gamers win prizes they could actually use in the game, like burger-inspired reticles and weapon skins.

And for the first time ever, scoring points in the game actually scored you deals in the real world.

Tea is pretty awesome. But it's kinda boring. So Teavana started bottling their tea with a bunch of new, all-natural flavors and ingredients. 

Wildfires suck. And it's crazy how much can be wiped out with just a single spark.

Carl's Jr. was a great client. They liked all kinds of ideas. So we'd present everything we thought could be good for their business; even new menu items. Like the hottest burger in fast food; ThickBurger El Diablo.

Here's one of the spots that launched the campaign and a case study that detailed the process. 

Everyone loved the Doritos Locos Taco. But when it was time to introduce the world to the zesty Cool Ranch version, we didn't want it to feel like a yellow shelled step-taco. 

So whether you liked the original, or the new Cool Ranch Doritos Locos Taco, it didn't matter. It was ok to have a favorite.  

The Taco 12 Pack is pretty much the best item on the entire Taco Bell menu. But the lame box it came in didn't live up to all the goodness on the inside.

So we changed it.

We knew that if you were buying the Taco 12 Pack, you were probably enjoying it with a few friends. And when you’re hanging with your friends, you’re probably going to be listening to some tunes. So we created a box that didn’t just deliver tacos, it delivered music too.

Taco Bell had long supported indie bands with their Feed The Beat Music Program, so we turned the box into a device that not only promoted the Program but also played music from the bands involved. All you had to do was use the QR code to access their music and you’d instantly have great music and tacos.