Why do hundreds of dogs still die every year trapped in hot cars?

It’s completely preventable.

People need to know that on a 90° day, the inside of a car can reach 109° in minutes. So on the hottest day of the year, we reminded them in a very public way.

Just like the roadside memorials people leave for loved ones killed in car accidents, we chose several parking lots around the city to memorialize the dogs killed inside them.

Below is the message people saw.